Page title
Describes webpage content in a few words.
Impact
(How ScanGov measures tasklist priorities.)
Why it's important
A descriptive title ensures that users and search engines can easily understand the content of the page.User stories
As a screen reader user or someone navigating multiple tabs, I want each page to have a clear and unique title so that I can quickly understand the content and context of the page.
Error
(ScanGov messaging when a site fails a standard)
Page title is missing or unclear.
About
The HTML <title> tag sets the title of a webpage, which appears in the browser tab and search results. It helps users know what the page is about and improves search engine optimization. The <title> tag goes inside the <head> section of an HTML document. A good title is short, clear, and relevant to the page content.
Code
<head>
<title>Our website</title>
</head>
Links
- The Document Title element (Mozilla)